History of innovation

Results not reports
Bain was founded in 1973 on the principle that clients should get results—not just reports—from their consultants. We broke the rules by developing customized strategies that helped clients beat their competition. Our teams worked alongside clients to turn recommendations into concrete actions. In the consulting world, our results-driven approach was a unique innovation.

Put our money where our mouth is
Bain engages in various "tied economics" arrangements with our clients. That allows us to better align our financial incentives with client outcomes. Our people are passionate about creating bottom-line results for clients. Aligned economics arrangements fall right in line with this commitment. We prosper only if the client prospers.

Bain Capital
In 1984, Bill Bain and his partners set out to apply the same results-oriented approach to the private equity market. As a separate company, Bain Capital shares no management or information with Bain & Company. What we do share, however, is our approach to taking on tough business challenges and our commitment to delivering extraordinary results.

Private equity consulting
Building on the tradition of working for results-oriented owners, Bain pioneered strategic consulting for private equity firms, providing strategic due diligence during acquisition and hands-on performance improvement for portfolio companies.

The Bridgespan Group
Bain believes that nonprofit organizations should have the same access to results as for-profit businesses. In 2000, this belief launched The Bridgespan Group, the first firm to deliver high-level strategy consulting services to the nonprofit sector. For more information, visit www.bridgespan.org.

Net Promoter® Score
Bain has developed an innovative metric to evaluate the health of our clients' customer assets. NPS measures how likely an organization's customers are to recommend it to family and friends—a strong indicator of a business's growth potential.