Publications
We develop insights that work for our clients. Our approach and recommendations are highly customized and lead to practical actions. Read some of our experts’ perspectives on important issues—for our clients and their industries.
-
January 16, 2012
| Maeil Biz Newspaper
Scene 1 = As a “Honda Motor Jazz” commercial appears on TV, a family shake their iPhones in front of the screen. By that way, they can save sweet characters on the TV screen into the phones and enjoy games. iPhones interact with users by recognizing certain sounds in the ad.
-
December 28, 2011
| Chosun Daily
Commonwealth Bank of Australia released an online game for children titled “Coinland” in May 2011. Children can build a character, and earn and save money at the site.
-
December 07, 2011
| Customer Strategy & Marketing | Forbes.com
Building excellent customer experience into a company’s DNA takes a substantial investment in time and money, but the payoff is a customer experience so powerful that it creates advocates who tell your story in the marketplace every day across multiple platforms.
-
December 07, 2011
| Chosun Daily
U.S. large supermarket chain Safeway launched premium private brand “Zero (0)” in 2005 and have released more than 300 organic agricultural products.
-
November 23, 2011
| Chosun Daily
In the small city of Ingolstadt, Bayern in Southern Germany, there is a supermarket of which customers are mainly those over their fifties. Even the name of the outlet is Edeka 50+.
-
November 14, 2011
| Organization | Bain Brief
There are too few women in top leadership positions in Australian companies, and men and women alike are calling for change. This issue has been apparent to many for a long time, but getting meaningful movement in the numbers has proven to be tough. The issues are complex, subtle and difficult to
-
November 11, 2011
| Nikkei Business Daily
Steve Ellis, Worldwide Managing Director of Bain & Company, Toshihiko Hiura, Partner and Office Head of Bain’s Tokyo office and several other Bain partners were interviewed by Nikkei Business Daily about strategic M&A and opportunities for Japanese companies. According to Ellis, "it is precisely
-
November 09, 2011
| Chosun Daily
A Honda factory in Manesar, Haryana in Northern India bites the bullet to produce scooters. Manufacturing and labor costs have soared since last year, but they have not been able to raise the prices due to fierce competition among increased number of manufacturers.
-
November 07, 2011
| Joongang Ilbo
Many businesses keep low profile nationally and internationally due to the global economic downturn. However, a crisis provides an opportunity at the same time. In fact, many Korean companies have grown by taking advantage of crises.
-
October 25, 2011
| Chosun Ilbo
The job market is crowded with young candidates who have similar skills and education. If parents are too obsessed with raising successful children and giving them good education, they may jeopardize their retirement security and become a financial burden on their children later.
