Publications

  • How Providers Can Succeed in the Internet of Things

    August 29, 2016 | Bain Brief

    Customers trust incumbent providers to help them understand and implement IoT technologies. As vendors form their strategies to compete with start-ups, they should avoid five common pitfalls.

  • How to Capture the B2B Growth Opportunity in Telecom

    April 27, 2016 | Bain Brief

    Focusing on untapped potential in core connectivity and select IT services will help telcos generate more from their business customers.

  • Generation #Hashtag Ascendant: Think Native Digital First

    October 21, 2015 | Media | Bain Brief

    Our annual survey of media use across global markets found that media consumers who prefer native digital content and services—designed and distributed exclusively through digital (and especially mobile) channels—now make up nearly half the audience in developed and developing countries. A playbook

  • Generation Hashtag is the New Face of Digital Media

    July 27, 2015 | The National

    People are increasingly in favor of content that is customized for mobile devices, such as short videos, non-linear games and new models for streaming music.

  • The Rise of Generation #Hashtag

    November 06, 2014 | Bain Brief

    Media companies will need to adapt to create and deliver the native digital content that a growing audience prefers.

  • Why Everyone in Media Needs an Analytics Upgrade

    May 07, 2014 | Bain Brief

    Media companies are awash with data about how their customers watch or listen to programming. Unfortunately, most lack the analytic firepower necessary to turn petabytes of data into strategic insights that yield new and valuable products. To compete with the pure digital players, most will need to

  • Creative UK: Overview of the Digital Transformation of the UK Creative Economy

    March 19, 2014 | Media | Bain report

    Creative industries are not only the foundation of the UK's cultural identity but also a key economic driver for the region. What can stakeholders do to foster this critical and fast-growing sector?

  • The age of curation: From abundance to discovery

    November 19, 2013 | Media | Forum d'Avignon

    As power shifts to consumers—who can program their own content using powerful technology and simple interfaces—curation moves out of the hands of professionals and into communities, platforms and algorithms. Media companies that succeed during this period of changing consumer dynamics and business

  • Seven years: Age of reason? 2005-2012: Creating value(s) in the digital age

    November 15, 2012 | Media | Forum d'Avignon

    Our in-depth look at the state of media and devices across several categories (music, video, books and video games) suggests that this field is as turbulent as ever, with cycles of innovation and reinvention creating a fertile ground for exploring new models. Consumers across the world continue to

  • Connected devices and services: Reinventing content

    November 18, 2011 | Forum d'Avignon

    This survey of 3,000 consumers in the US, Europe and Asia suggests strong interest in what we call “connected content experiences”—that is, content accessed through the next generation of Internet-connected devices and services. While video and gaming activities remain top of mind among consumers,