Tiziana is a manager in the Milan office. She attended LUISS-
Guido Carli - Rome (Italy) where she earned a degree in economics
and Profingest -Bologna (Italy) where she earned an MBA.
Experience
"After graduation, I had a temporary working experience in Visa
International London in the business development department
(Feb-July 1996). In 1997 I began a new career path with
Nestlé Italiana Milan in the marketing department. I was
responsible for all marketing activities concerning Chilled Dairy
Products."
Joining Bain
"I started my career with Bain in 2001 as an associate
consultant, working mainly for the consumer goods practice.
During these six years at Bain I had the opportunity to grow from a
professional and personal point of view, becoming a consultant and
then manager."
Case experience
"So far, I have supported food and beverage industry key
clients (i.e. Ferrero, Nestlé Waters, Campari, Coca Cola,
Nestlé Pet Food...), mainly with strategic, marketing and
commercial projects, such as:
Development of a medium-long term strategic plan to improve Water
Business Results of Nestlé In Italy
Commercial re-organization and Category management projects aimed
to improve Ferrero Performance and Profitability in Modern
Distribution and Impulse Channel
Portfolio strategy, Marketing Mix and Promotional plan
re-definition for Key Nestlé Purina Brand in Italy
Development of an innovation Framework within Campari to increase
company orientation towards innovation
......
Accelerated learning
"I like to work at Bain because you never have the chance to get
annoyed. Everything moves rapidly and you have the opportunity to
learn faster than any other working experience."
Working with clients
"It is exciting to support clients in making very difficult
strategic choices. Moreover, Bain's practical and passionate
approach allows you to feel as though you are a part of the
client's organization and not just an external observer. You can
really live the client's success or failure as a personal success
or failure."
Bain people
"People are open-minded, smart and enjoy what they do. This is the
right mix to survive in a competitive environment."
Outside the office
"I live in Milan with my husband (we got married in 2005). My
passion is classical ballet, which I have studied since I was
twenty. If I hadn't been a consultant, maybe I would have been a
famous dancer. Unfortunately, now I can just support my passion
with some theatre evenings."
