Publications

  • Finding the Path to Category Leadership in Oncology

    September 28, 2016 | Bain Brief

    Combination therapies are poised to transform markets over the next decade. Companies that use a category leadership approach and focus on one or two oncology fields will outperform rivals.

  • How Utilities Are Deploying Data Analytics Now

    August 31, 2016 | Bain Brief

    Forward-thinking utilities executives are already using new sources of data to generate insights and create value.

  • How Providers Can Succeed in the Internet of Things

    August 29, 2016 | Bain Brief

    Customers trust incumbent providers to help them understand and implement IoT technologies. As vendors form their strategies to compete with start-ups, they should avoid five common pitfalls.

  • Drowning in Email? How to Avoid the Dark Side of Hyperconnectivity

    August 17, 2016 | Forbes.com

    With analog and digital tools, companies can close the wide productivity gap that plagues modern organizations.

  • What Big Data Means for Customer Loyalty

    August 08, 2016 | Bain Brief

    Only humans can fix broken policies or processes, but analytical tools can amplify their reach.

  • Process Innovation in a Digital World

    August 03, 2016 | Bain Brief

    As the costs of computing, storage and networking plummet, every area of business can rethink how it delivers value.

  • How Agile Can Bring Innovation to Customers Faster

    August 03, 2016 | Forbes.com

    When you think of John Deere, you probably picture old-school machines tilling soil in the heartland or mowing a suburban lawn. But you might be surprised to learn that this 179-year-old, Illinois-based manufacturer is using new millennium tactics honed in Silicon Valley to speed innovation.

  • The Science of Centeredness

    July 26, 2016 | Bain Brief

    By achieving centeredness in the workplace, you can produce more thoughtful, strategic and authentic responses to everyday stresses.

  • Time to Shift Programmatic into High Gear

    July 21, 2016 | CMO.com

    Marketers and media executives love to talk “programmatic.” But few realize the big benefits of turning advertising into a strategic tool.

  • The Psychometrics of Customer Feedback

    July 13, 2016 | Expert Commentary

    Survey structure can trigger undesirable psychological phenomena, but asking the right questions first can limit these risks.