• Losing Market Share? Time to Reinvent Product Management

    October 02, 2017 |

    Forward-looking tech firms are adopting an outward-looking, customer-centric approach known as offering management.

  • Product Management in the Age of Disruption

    September 27, 2017 | Bain Brief

    Tech companies looking to win market share are giving product managers new powers over every aspect of the customer experience.

  • Six IT Design Rules for Digital Transformation

    July 19, 2017 | Bain Brief

    Companies everywhere have been enticed by the promise of digital transformation. CEOs are once again turning to technology as a force that can give them a competitive edge by ushering in exciting new capabilities, rapid innovation and efficiencies.

  • Telcos: Could they be the 'White Knights' of the internet of things?

    February 28, 2017 | Telecommunications | Press release

    Bain & Company finds telcos’ focus on developing IoT solutions to win end-customers stands in the way of pursuing more lucrative opportunities closer to their core

  • Customer experience rises to a new level of importance in the enterprise software industry

    May 03, 2016 | Technology | Press release

    Bain & Company research finds that changing IT business models have made a superior customer experience is increasingly important in driving market share and customer value

  • The Strategic Need to Improve Customer Experience in Enterprise IT

    April 27, 2016 | Bain Brief

    For years, enterprise tech companies thrived in spite of low customer service ratings because their sales depended on a limited set of buyers. That's changing rapidly as cloud computing and subscription sales reshape the relationship between vendor and customer.

  • Your Data Isn't Helping Your Marketers if They Can't Access It

    November 11, 2015 | Telecommunications |

    With the tools of modern technology helping to make marketers more insightful than ever, disorganization and technology may be a bigger barrier than ever.

  • Why your customers break up with you

    April 29, 2014 | LinkedIn

    Most telecommunications and media companies lose between 2% and 2.5% of their customers every month. Businesses tend to blame a bad service call or a rival's offer, but the reality is that these customers are fed up.

  • Mobile Payments: The Next Step in a Bank's Digital Journey

    April 16, 2014 | Banking | Bain Brief

    Many banks have been slow to invest in mobile payments technology, but it is the next logical step in a bank’s digital journey. As mobile payments hit the mainstream, bankers should offer their customers a compelling value proposition, such as financial management tools. If they don’t others are

  • Telecom's other 'merger'

    May 16, 2005 | Telecommunications | The Wall Street Journal

    In all the clamor over the telecom industry's recent deals — with $100 billion committed so far — few have paid note to a more fundamental sort of telecom merger: the long-anticipated convergence of voice and data networks.