Publications

  • Firm of the Future: Assets to Ecosystems

    July 13, 2017 | Bain video

    Chris Brahm, a partner in Bain's Digital practice, shares four trends affecting the coming shift from assets to ecosystems.

  • How Providers Can Succeed in the Internet of Things

    August 29, 2016 | Bain Brief

    Customers trust incumbent providers to help them understand and implement IoT technologies. As vendors form their strategies to compete with start-ups, they should avoid five common pitfalls.

  • Defining the Battlegrounds of the Internet of Things

    April 27, 2016 | Bain Brief

    Executives looking for a foothold can define the landscape in terms of key battlegrounds to help them form their Internet of Things strategy.

  • The Strategic Need to Improve Customer Experience in Enterprise IT

    April 27, 2016 | Bain Brief

    For years, enterprise tech companies thrived in spite of low customer service ratings because their sales depended on a limited set of buyers. That's changing rapidly as cloud computing and subscription sales reshape the relationship between vendor and customer.

  • Solving for the Dark Side of Metcalfe's Law

    March 16, 2016 | Telecommunications | Bain Brief

    Realizing the full potential of the modern, connected enterprise requires both good “analog management” and better digital tools to remain focused on the priorities and culture that make an organization successful.

  • Laura Beaudin: The Math Behind Marketing Magic

    December 14, 2015 | Customer Strategy & Marketing | Bain video

    Digital has unlocked tremendous potential for marketers to do things they've never been able to do. Bain Partner Laura Beaudin discusses what leading digital marketers do that sets them up for success.

  • Your Data Isn't Helping Your Marketers if They Can't Access It

    November 11, 2015 | Telecommunications | HBR.org

    With the tools of modern technology helping to make marketers more insightful than ever, disorganization and technology may be a bigger barrier than ever.

  • Jim Dixon: Improving Customer Experience in Enterprise Technology

    November 05, 2015 | Telecommunications | Bain video

    Customer experience in enterprise technology has long been an afterthought. But as more products and services move to the cloud, Bain Partner James Dixon explains how companies need to make customer experience a priority.

  • Internet of things: The future is here

    August 04, 2014 | Business Standard

    The rapid integration of devices with communication systems will lead to large-scale adoption of machine-to-machine connections in industries like transportation and smart homes.

  • Markets, economy & job growth

    January 27, 2010 | Private Equity | CNBC

    Steve Ellis, Managing Director of Bain & Company, kicked off CNBC correspondent Maria Bartiromo's live coverage from the World Economic Forum in Davos, Switzerland.