Bain Technology Insights

  • The value of Big Data: How analytics differentiates winners

    September 17, 2013 | Information Technology, Technology | Bain Brief

    To gain a sustainable advantage from analytics, companies need to have the right people, tools, data, and intent. In our survey, most companies only did one or two of these things well, and only 4% excelled in all four. But to draw meaningful insights from big data that add value to your

  • The Who, Why and How of Big Data

    September 11, 2013 | Information Technology | Bain infographic

    Companies are spending big on big data. Winners find the right people to lead the charge.

  • For software makers, turning cloud's disruption into transformation

    July 11, 2013 | Technology | Forbes.com

    The software business of 2020 will look markedly different than it does today, and we expect the leadership in just about every category to be reshuffled. The surest path to success lies in expanding the new SaaS business while maintaining focus and consistency in the legacy business.

  • The cloud reshapes the business of software

    June 27, 2013 | Technology | Bain Brief

    The cloud has reenergized the software sector, but inflections this big are rarely kind to incumbents. How should successful software makers respond to the shift to software as a service? We believe that scale, platform power and stickiness will still be essential, but so too will speed and deep

  • [Charting a Path to Creative Economy] The true power of Google - Bain Seoul

    June 04, 2013 | Technology | Dong-A Business Review

    The true power of Google lies in reinvestment, not in technology. Those who made money capitalizing on the success of Google continue to reinvest in startup ventures, and the invested ventures continue to create and share innovative ideas. (Full article only available in Korean)

  • Is the cloud market approaching saturation?

    December 11, 2012 | Technology | AMEinfo.com

    Early adopters pushed revenues for cloud services to $27 billion last year. But this tech savvy market, including smaller firms using public cloud services, is approaching saturation. Over the next three years, growth will come from companies that make little or no use of cloud today.

  • Do you really have a big data problem?

    December 07, 2012 | Technology | WSJ.com CIO Journal

    When companies go through the work of determining the right questions to ask and where to find the answers, they often discover that they already own the tools they need, either in business intelligence software or in existing database tools.

  • The next wave of cloud adopters

    November 23, 2012 | Information Technology | WSJ.com CIO Journal

    Over the next three years, cloud adoption will come from companies that make little or no use of it today, and they will demand more options and features.

  • Navigating the "big data" challenge

    November 14, 2012 | Technology | Bain Brief

    Today's decision makers have no trouble finding enough data to make good business decisions. Their challenge is knowing what to ask and how to find the answers. At most companies, the answer doesn't lie in an expensive big data solution, but in building the capabilities to ask good questions.

  • How Rackspace turns customers into brand fanatics

    September 20, 2012 | Customer Loyalty | Forbes.com

    The cloud-computing company uses a Net Promoter system to measure the loyalty engendered by its "Fanatical Support" philosophy.