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Bain Alpha℠

Companies inspired by the Founder's Mentality® share a strong sense of insurgency, an obsession with frontline execution and an ownership mindset. Bain AlphaSM helps entrepreneurial companies grow while still nurturing these powerful traits so that they can sidestep the perils that plague slow-moving incumbents and instead flourish as scale insurgents.

Bain Alpha℠

Why Bain

Why Bain

  • Our decadelong research identified the Founder's Mentalitythe behaviors that keep elite companies nimble and innovative regardless of size—and we literally wrote the book on how to preserve it as you grow.
  • Our Founder’s Mentality diagnostic tool helps you map your company’s route to scale insurgency. And the Bain Micro-battles System® helps you accelerate your growth by launching focused initiatives that deliver fast results and allow you to test and learn in the market.
  • Our approach draws on the insights gleaned from our Founder’s Mentality 100 Forums, which gather founders and CEOs to share their hard-won perspectives on addressing the challenges of growth.
  • We’re the premier adviser on corporate strategy and growth, and have worked with thousands of companies on strategy projects across geographies and industries since our inception.

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Our Team

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We work with ambitious leaders who want to define the future, not hide from it. Together, we achieve extraordinary outcomes.

Founder’s Mentality® and Bain Micro-battles System® are registered trademarks of Bain & Company, Inc.