Andrew Edwards: To Earn Greater Loyalty, Investment Brokerages Should Think Digital - Bain & Company

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Video

Andrew Edwards: To Earn Greater Loyalty, Investment Brokerages Should Think Digital

Bain Partner Andrew Edwards shares how continued improvement in the digital experience can help firms retain customers even when their advisers leave.

  • June 28, 2018

Video

Andrew Edwards: To Earn Greater Loyalty, Investment Brokerages Should Think Digital

Financial advisory firms have built customer loyalty by providing great service from advisers and excellent digital tools. Andrew Edwards, a partner in Bain’s Financial Services practice, discusses how continued improvement in the digital experience can help firms retain customers even when their advisers leave.

Read the Bain Brief: To Earn Greater Loyalty, Investment Brokerages Should Think Digital

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