베인은 홈페이지 기능 및 성능 개선을 위해 쿠키를 사용합니다. 이와 관련된 더 많은 정보는 개인정보 메뉴에서 확인하실 수 있습니다. 이 웹사이트를 계속 사용하시면 쿠키 사용에 동의하신 것으로 간주됩니다. 

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Test for Results

The best way to find out what customers want is to let them tell you. Market testing is a great way to listen, but too often companies test only marginal changes to the status quo. Bain Test for Results lets you take a much bolder approach: Experiment with hundreds of messaging, pricing, product and other options, then find the winning combination with the click of a button.

Why Bain

Why Bain

  • We translate your strategic objectives into high-impact tests, ensuring that testing focuses on what matters most.
  • We partner with our ADAPT@Bain® creative team to apply design thinking, resulting in bigger, bolder ideas that guarantee your tests reach significance.
  • By applying cutting-edge techniques, including fractional factorial multivariate testing (MVT) and multiarmed bandit (MAB), we generate results faster and help you get the most learning from your available sample.
  • Bain Test for Results has helped clients improve their digital marketing, pricing, retail display, hospitality bookings, direct mail and other key business challenges, often resulting in 10X ROI.

 

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예상 결과물

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