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American Banker

Five takeaways from Amazon’s flirtation with checking

Five takeaways from Amazon’s flirtation with checking

  • 05.03.2018
  • min read

American Banker

Five takeaways from Amazon’s flirtation with checking

As foot traffic has dwindled at brick-and-mortar branches in recent years, banks have looked for new ways to pitch products, such as checking accounts, to customers online. So far their efforts have mostly fallen flat, in large part because of the collective shortcomings of the industry’s core banking technology, said Maureen Burns, a partner with Bain & Company.