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Portfolio strategy helps a company determine where its resources can be best deployed, through a detailed market and financial review of its business holdings.

Developing a portfolio strategy allows a client's executives to determine with greater certainty where they should focus among a variety of businesses. It enables them to identify targets for acquisition or divestiture, as well as current assets that could add more value to the company if they were managed to their full potential.

Bain regularly evaluates clients' portfolios to update where they should place their competitive emphasis.

When markets shift, we help clients uncover the growth opportunities within their businesses, supported by our ongoing monitoring of key industry metrics and trends. We employ that information to assess how well the client is performing relative to the industry's best practices and the marketplace's full potential. 

Bain determines which opportunities companies can exploit further, expand into or exit, based on unfulfilled customer needs, emerging markets, geography and technologies. 

To find out more about Bain's work in this capability area, please contact the practice.

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A full-potential business commands an optimal price
Problem: Maximizing the value of a business for sale
Approach: Assess current and future value of the portfolio
Recommendations: Targeted investments and divestitures
Results: A 35 percent higher purchase price
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