Video

Unlock the power of pricing

Join Ouriel Lancry, head of Bain's Global Pricing practice, for a view on how companies can use pricing to its full potential.

Video

Unlock the power of pricing
en

Pricing is an unusually complex issue; hundreds of factors affect a company's price environment. It is well known that pricing impacts profits more than any other lever, yet pricing capabilities are under-developed in most companies. Join Ouriel Lancry, head of Bain's Global Pricing practice and a senior member of Bain's Customer Strategy & Marketing practice, for a view on how companies can resolve this paradox and for insight into Bain's tailored approach to helping companies understand what is often a daunting set of issues.


RELATED INSIGHTS

How Insurgent Brands Are Rewriting the Growth Playbook

HOW WE CAN HELP

Customer Strategy & MarketingPricing
Tags

Έτοιμοι να μιλήσουμε

Συνεργαζόμαστε με φιλόδοξους ηγέτες που θέλουν να καθορίσουν το μέλλον και όχι. Όχι να κρυφτούν από αυτό. Μαζί, επιτυγχάνουμε πετυχαίνουμε εξαιρετικά αποτελέσματα.