About Cesar Expertise AI, Insights, and Solutions Modern Marketing Sales and Marketing Demand Forecasting Dynamic Marketing Optimization Experimentation at Scale Recent Insights “Innovative Approaches to Measuring Creative Effectiveness,” Video, Αύγουστος 2023 “Creative: The Next Frontier of Marketing Optimization,” Video, Δεκέμβριος 2022 “Marketing Budgets: Decisions, Data, and More Decisions,” Video, Ιανουάριος 2022 “Using Technology to Help the World Sleep Better,” Video, Ιούνιος 2021 “Predicting Consumer Demand in an Unpredictable World,” HBR.org,Νοέμβριος 2020, Article