DIGITIZATION, INNOVATION AND TECHNOLOGY: BAIN & COMPANY OPENS SECOND DIGITAL DISCOVERY HUB IN BERLIN

Consulting firm’s 56th office worldwide highlights growing demand for digital solutions

Berlin/Munich, July 23, 2018 – Bain & Company, the international management consultancy, is further expanding its leading position in the German-speaking consulting market with the opening of its Berlin office – its fifth in Germany/Switzerland and its 56th worldwide. The office serves as one of the firm’s two Digital Discovery Hubs – the other located in San Francisco – as well as the home of Bain & Company’s European Advanced Digital and Product Team (ADAPT@Bain®).

“Berlin is setting the pace for digital innovation in Europe and has a highly dynamic start-up scene,” said Walter Sinn, head of Bain Germany. “Therefore, it is only logical that we have a presence there to capitalize on the strong growth of and increased client demand for digital solutions.”

Expertise for digital innovation and transformation processes

Given the importance of digital in all industries and aspects of business – from streamlining operations to enhancing customer experience – Bain & Company embeds digital capabilities into all of its industry and functional practice areas, rather than treating it as a stand-alone business.

ADAPT@Bain helps accelerate innovation and transformation for clients, including identifying opportunities that arise from digital technologies and advanced analytics, as well as assisting with design thinking, rapid prototyping and software development.

Recognizing the rising need for more tailored, experiential digital advisory services around the world, Bain & Company’s regional Digital Discovery Hubs provide companies with on-the-ground channel expertise rooted in the nuance of local digital trends, infrastructure and capabilities. The hubs connect clients with local pockets of innovation and pair them with the firm’s sector-specific digital experts.

“Our Digital Discovery Hub is the perfect environment for digital inspiration and creation,” said Sebastian Walter, head of ADAPT@Bain in Europe, the Middle East and Africa. “Our clients can design and fully experience the digital products and strategies that will transform their companies.”

The new office in the German capital offers an agile working environment and the latest digital technologies, paired with Bain & Company’s proven results-oriented approach to consulting and a globally recognized corporate culture.

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