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Forbes

Singles Day: Alibaba’s Secret Weapon To Appeal To A Consumer Craving Luxury That Has Lessons For Retailers Around The Globe

Singles Day: Alibaba’s Secret Weapon To Appeal To A Consumer Craving Luxury That Has Lessons For Retailers Around The Globe

  • noviembre 10, 2021
  • min read

Forbes

Singles Day: Alibaba’s Secret Weapon To Appeal To A Consumer Craving Luxury That Has Lessons For Retailers Around The Globe

According to a Bain & Company study, Gen Z in China is poised to dominate luxury spending as the Chinese luxury consumers are on average 10-15 years younger than their European and American counterparts.

Forbes