Jose von Roth is a director of marketing science, based in our Berlin office.
He has more than 13 years of experience in deploying advanced analytics methods across industries including retail, private equity, consumer products, education and telco.
He advises clients on various data and marketing science topics, including customer churn and lifetime analytics, macroeconomic and microeconomic demand forecasting, data-driven product recommendations, pricing and geospatial retail footprint optimizations.
Previously, Jose worked in decision support and data modeling at AMI Partners and as a controls design engineer for Whirlpool. Further, he has lived and worked in Mexico, the US, the UK, Brazil and Germany.
He holds an MA in statistics from Columbia University in the City of New York and a BS in electrical engineering and electronics from Tecnológico de Monterrey-Mexico.
- “An Alternative Methodology for Demand Forecasting with Small Data Sets,” Expert Commentary, noviembre 03, 2021, Article
- “How to Forecast Interdependent Market Dynamics with Limited Data,” Expert Commentary, noviembre 22, 2019, Article