Diario Pulso

Heroes to save brands in economic crisis

Heroes to save brands in economic crisis

In times of crisis, we suggest stopping to innovate new products and redesign the "hero" ones.

By Marcial Rapela

  • min read

Article

Heroes to save brands in economic crisis
en

In times of crisis, we suggest stopping to innovate new products and redesign the "hero" ones.

(Full article only available in Spanish)

First published in febrero 2016
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