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Case study

Automation and Collaboration: The Marisa story

When the Covid-19 pandemic pushed sales online, the fashion retailer responded with automation and process improvements that transformed its results.

  • min read

The Story

President and CEO Marcelo Pimentel and Chief Digital Officer Rodrigo Poco tell how automation helped improve productivity. 

With more than 345 stores, Marisa is the largest women's fashion retailer in Brazil. The Covid-19 pandemic completely changed how its customers shopped, but we worked closely with the company on a number of automation and productivity projects that greatly reduced costs and boosted customer loyalty. 

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