Webinar

How CMOs Can Adapt to Agency Consolidation

In this webinar recording, Bain experts discuss how CMOs can simplify ownership and integration to stay in control through agency consolidation.

By Stefano Gallazzi and Oliver Gertz

  • First published on marzo 25, 2026

Webinar

How CMOs Can Adapt to Agency Consolidation
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What Agency Consolidation Means for CMOs

As agency holding companies get bigger and deeper, CMOs must rethink ownership, integration, and how to stay in control.

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