If your company needs a massive transformation to survive, then a one-sided response—across-the-board-layoffs or a new tranche of funding—is unlikely to set the stage for sustainable results. According to our research and experience, successful corporate turnarounds require a response that addresses three dimensions of an organization's problems. They require an overhaul of finances, of strategy, and of corporate pride. Moreover, true turnaround artists attack these dimensions simultaneously and with a high-speed process.