- Consumer Products and Sales & Marketing specialist
- ESG Leader for Consumer Products South America
- Co-Leader Women@Bain South America
She joined Bain in 2011 and has more than 10 years of experience in management consulting.
Daniela has worked with top management of large national and multinational groups in several industries such as cosmetics, department stores, apparel & footwear, private equity in Brazil and Latam.
Daniela has led engagements addressing full potential strategy, product & category, brand management, product assortment, sales & channel, effectiveness, go-to-market, customer segmentation and M&A.
Prior to joining Bain, she worked for Instituto de Pesquisa Econômica Aplicada (IPEA) as a Macroeconomy researcher.
Daniela graduated in Economics from the Universidade de São Paulo (Brazil), with an extension in Institut de Sciences Politiques Paris (France), and holds an Masters from Universidade Federal do Rio de Janeiro (Brazil).
She is fluent in Portuguese, English, Spanish and French.