Leaders at Bain and Google discuss the impact of Covid-19 on travel and leisure in Europe, the Middle East and Africa overall, and then they delve into how recovery is likely to be different by country and by industry segments. Bain's Phil Kleweno, Caterina Rovati and Laura Beaudin as well as Google's Nicolas Darveau-Garneau share marketing strategies to help accelerate recovery and engage customers in this new reality.
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As the global pandemic deepens and the human cost of Covid-19 rises, the novel coronavirus outbreak is sending shocks through the world economy. But across industries, companies can take action now to protect their employees and customers and minimize the economic damage.