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Sales Play System℠: Level Up Your Sales Execution

Orchestrate all the components of your sales approach into a single system that meets customers' needs and ensures you hit your number, every time.

By Jamie Cleghorn and Randy Huey

Sales Play System℠: Level Up Your Sales Execution
At a Glance

Sales plays are the golden thread that connect strategy and operations, linking product, sales and marketing behind a single mission: to bring your core value proposition to life for your customers. Sales Play System provides a way to systematically run the right sales play against the right opportunity at the right time. 

Get Started with Sales Play System

Crack the code on sustained, profitable growth with Sales Play System. Start by taking our Maturity X-Ray, to get a quick, accurate read on your current sales performance.

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How We've Helped Clients

Our Pricing Volatility Playbook Helped a Market Leader Preserve Margins

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We work with ambitious leaders who want to define the future, not hide from it. Together, we achieve extraordinary outcomes.

Sales Play System℠ is a service mark of Bain & Company, Inc.

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