We have limited Spanish content available. View Spanish content.

Webinar

The Unbeatable Strategy That Too Many Leaders Miss

Bain Partner Priscilla Dell'Orto is joined by Fred Reichheld and Darci Darnell, coauthors of Winning on Purpose, to discuss how businesses can grow loyalty.

Webinar

The Unbeatable Strategy That Too Many Leaders Miss
en

Happy customers cost less to serve, spend more, and recommend you to friends—and understanding these loyalty economics is crucial for business leaders. Strategies that focus on serving customers create more shareholder value and generate sustainable growth. In this webinar recording, Bain Partner Priscilla Dell'Orto is joined by Fred Reichheld, creator of the Net Promoter System, and Darci Darnell, global leader of Bain’s Customer practice. Fred and Darci, coauthors of the recent book Winning on Purpose, discuss why loyalty is the winning strategy and how organizations can put customers at the heart of everything they do.

Order the Bain Book

Winning on Purpose: The Unbeatable Strategy of Loving Customers

This new book by Fred Reichheld, Darci Darnell, and Maureen Burns demonstrates that great leaders embrace a higher purpose to win, and Net Promoter® shines as their guiding star.

Register for our webinars

Sign up for upcoming webinars with Bain experts, and watch previous recordings of conversations on topics that matter to your business.

Tags

Ready to talk?

We work with ambitious leaders who want to define the future, not hide from it. Together, we achieve extraordinary outcomes.