She joined Bain in 2011 and has more than 10 years of experience in management consulting.
Daniela has worked with top management of large national and multinational groups in several industries such as cosmetics, retail, department stores, apparel & footwear, beverages and private equity in Brazil and Latam.
Daniela has led projects with clients involving strategy redesign, portfolio/assortment review (product & category), brand management, sales & channel, effectiveness, go-to-market, customer segmentation, sustainability strategy (circularity and decarbonization), gender/race equity and M&A.
Prior to joining Bain, she worked for Instituto de Pesquisa Econômica Aplicada (IPEA) as a Macroeconomy researcher.
Daniela graduated in Economics from the Universidade de São Paulo (Brazil), with an extension in Institut de Sciences Politiques Paris (France), and holds an Masters in Economic Sciences at Universidade Federal do Rio de Janeiro (Brazil).
She is fluent in Portuguese, English, Spanish and French.