HBR.org Using AI to Build Stronger Connections with Customers Using AI to Build Stronger Connections with Customers Smart companies are using AI to enhance—not automate—the customer experience. Par Maureen Burns, Sharona Sankar-King, Priscilla Dell'Orto, et Eduardo Roma First published on août 01, 2023 min Article Using AI to Build Stronger Connections with Customers Progress: en Mots clés Artificial Intelligence Artificial Intelligence Insights CMO Insights Connected Customer Customer Experience Digital IA, Perspectives et Solutions Services Financiers Stratégie Client et Marketing
