Skip to Content
  • Offices

    Offices

    North & Latin America
    • Atlanta
    • Austin
    • Bogota
    • Boston
    • Buenos Aires
    • Chicago
    • Dallas
    • Denver
    • Houston
    • Los Angeles
    • Mexico City
    • Minneapolis
    • Monterrey
    • Montreal
    • New York
    • Rio de Janeiro
    • San Francisco
    • Santiago
    • São Paulo
    • Seattle
    • Silicon Valley
    • Toronto
    • Washington, DC
    Europe & Africa
    • Amsterdam
    • Athens
    • Berlin
    • Brussels
    • Copenhagen
    • Dusseldorf
    • Frankfurt
    • Helsinki
    • Istanbul
    • Johannesburg
    • Kyiv
    • Lisbon
    • London
    • Madrid
    • Milan
    • Munich
    • Oslo
    • Paris
    • Rome
    • Stockholm
    • Vienna
    • Warsaw
    • Zurich
    Middle East
    • Doha
    • Dubai
    • Riyadh
    Asia & Australia
    • Bangkok
    • Beijing
    • Bengaluru
    • Brisbane
    • Ho Chi Minh City
    • Hong Kong
    • Jakarta
    • Kuala Lumpur
    • Manila
    • Melbourne
    • Mumbai
    • New Delhi
    • Perth
    • Shanghai
    • Singapore
    • Sydney
    • Tokyo
    See all offices
  • Alumni
  • Media Center
  • Subscribe
  • Contact
  • Global

    Select your region and language

    Global
    • Global (English)
    North & Latin America
    • Brazil (Português)
    • Argentina (Español)
    • Canada (Français)
    • Chile (Español)
    • Colombia (Español)
    Europe, Middle East, & Africa
    • France (Français)
    • DACH Region (Deutsch)
    • Italy (Italiano)
    • Spain (Español)
    • Greece (Elliniká)
    Asia & Australia
    • China (中文版)
    • Korea (한국어)
    • Japan (日本語)
  • Saved items (0)
    Saved items (0)

    You have no saved items.

    Bookmark content that interests you and it will be saved here for you to read or share later.

    Explore Bain Insights
  • Industries
    Main menu

    Industries

    • Aerospace & Defense
    • Agribusiness
    • Chemicals
    • Construction & Infrastructure
    • Consumer Products
    • Financial Services
    • Healthcare & Life Sciences
    • Industrial Machinery & Equipment
    • Media & Entertainment
      Industries
      Media & Entertainment
      • Media Lab
    • Metals
    • Mining
    • Oil & Gas
    • Paper & Packaging
    • Private Equity
      Industries
      Private Equity
      • Due Diligence
      • Exit Planning
      • Firm Strategy & Operations
      • Portfolio Value Creation
    • Social Impact
    • Retail
    • Technology
    • Telecommunications
      Industries
      Telecommunications
      • Capital Expenditure
      • Telco Digital Transformation
    • Transportation
    • Travel & Leisure
    • Utilities & Renewables
  • Consulting Services
    Main menu

    Consulting Services

    • Customer Experience
    • Sustainability
    • Innovation
    • M&A
    • Operations
    • People & Organization
    • Private Equity
    • Sales & Marketing
    • Strategy
    • AI, Insights, and Solutions
    • Technology
    • Transformation
  • Digital
  • Insights
    Main menu

    Insights

    • Industry Insights
    • Services Insights
    • Bain Books
    • Webinars
    • Bain Futures
    View all Insights
    Featured topics
    • Tariff Response
    • Artificial Intelligence
    • Thriving in Uncertainty
    • Executive Conversations
    • Macro Trends
    • M&A Report
    • Healthcare Private Equity Report
    • Paper & Packaging Report
    • Technology Report
    • CEO's Guide to Sustainability
    • CEO Insights
    • CFO Insights
    • COO Insights
    • CIO Insights
    • CMO Insights
    View all featured topics
  • About
    Main menu

    About

    • What We Do
    • What We Believe
    • Our People & Leadership
    • Client Results
    • Awards & Recognition
    • Global Affiliations
    Further: Our global responsibility
    • Sustainability
    • Social Impact
    • World Economic Forum
    Learn more about Further
  • Careers
    Main menu

    Careers

    • Work with Us
      Careers
      Work with Us
      • Find Your Place
      • Our Work Areas
      • Integrated Teams
      • Students
      • Internships & Programs
      • Recruiting Events
    • Life at Bain
      Careers
      Life at Bain
      • Blog: Inside Bain
      • Career Stories
      • Our People
      • Where We Work
      • Supporting Your Growth
      • Affinity Groups
      • Benefits
    • Impact Stories
    • Hiring Process
      Careers
      Hiring Process
      • What to Expect
      • Interviewing
    FIND JOBS
  • Offices
    Main menu

    Offices

    • North & Latin America
      Offices
      North & Latin America
      • Atlanta
      • Austin
      • Bogota
      • Boston
      • Buenos Aires
      • Chicago
      • Dallas
      • Denver
      • Houston
      • Los Angeles
      • Mexico City
      • Minneapolis
      • Monterrey
      • Montreal
      • New York
      • Rio de Janeiro
      • San Francisco
      • Santiago
      • São Paulo
      • Seattle
      • Silicon Valley
      • Toronto
      • Washington, DC
    • Europe & Africa
      Offices
      Europe & Africa
      • Amsterdam
      • Athens
      • Berlin
      • Brussels
      • Copenhagen
      • Dusseldorf
      • Frankfurt
      • Helsinki
      • Istanbul
      • Johannesburg
      • Kyiv
      • Lisbon
      • London
      • Madrid
      • Milan
      • Munich
      • Oslo
      • Paris
      • Rome
      • Stockholm
      • Vienna
      • Warsaw
      • Zurich
    • Middle East
      Offices
      Middle East
      • Doha
      • Dubai
      • Riyadh
    • Asia & Australia
      Offices
      Asia & Australia
      • Bangkok
      • Beijing
      • Bengaluru
      • Brisbane
      • Ho Chi Minh City
      • Hong Kong
      • Jakarta
      • Kuala Lumpur
      • Manila
      • Melbourne
      • Mumbai
      • New Delhi
      • Perth
      • Shanghai
      • Singapore
      • Sydney
      • Tokyo
    See all offices
  • Alumni
  • Media Center
  • Subscribe
  • Contact
  • Global
    Main menu

    Select your region and language

    • Global
      Select your region and language
      Global
      • Global (English)
    • North & Latin America
      Select your region and language
      North & Latin America
      • Brazil (Português)
      • Argentina (Español)
      • Canada (Français)
      • Chile (Español)
      • Colombia (Español)
    • Europe, Middle East, & Africa
      Select your region and language
      Europe, Middle East, & Africa
      • France (Français)
      • DACH Region (Deutsch)
      • Italy (Italiano)
      • Spain (Español)
      • Greece (Elliniká)
    • Asia & Australia
      Select your region and language
      Asia & Australia
      • China (中文版)
      • Korea (한국어)
      • Japan (日本語)
  • Saved items  (0)
    Main menu
    Saved items (0)

    You have no saved items.

    Bookmark content that interests you and it will be saved here for you to read or share later.

    Explore Bain Insights
  • Industries
    • Industries

      • Aerospace & Defense
      • Agribusiness
      • Chemicals
      • Construction & Infrastructure
      • Consumer Products
      • Financial Services
      • Healthcare & Life Sciences
      • Industrial Machinery & Equipment
      • Media & Entertainment
      • Metals
      • Mining
      • Oil & Gas
      • Paper & Packaging
      • Private Equity
      • Social Impact
      • Retail
      • Technology
      • Telecommunications
      • Transportation
      • Travel & Leisure
      • Utilities & Renewables
  • Consulting Services
    • Consulting Services

      • Customer Experience
      • Sustainability
      • Innovation
      • M&A
      • Operations
      • People & Organization
      • Private Equity
      • Sales & Marketing
      • Strategy
      • AI, Insights, and Solutions
      • Technology
      • Transformation
  • Digital
  • Insights
    • Insights

      • Industry Insights
      • Services Insights
      • Bain Books
      • Webinars
      • Bain Futures
      View all Insights
      Featured topics
      • Tariff Response
      • Artificial Intelligence
      • Thriving in Uncertainty
      • Executive Conversations
      • Macro Trends
      • M&A Report
      • Healthcare Private Equity Report
      • Paper & Packaging Report
      • Technology Report
      • CEO's Guide to Sustainability
      • CEO Insights
      • CFO Insights
      • COO Insights
      • CIO Insights
      • CMO Insights
      View all featured topics
  • About
    • About

      • What We Do
      • What We Believe
      • Our People & Leadership
      • Client Results
      • Awards & Recognition
      • Global Affiliations
      Further: Our global responsibility
      • Sustainability
      • Social Impact
      • World Economic Forum
      Learn more about Further
  • Careers
    Popular Searches
    • Agile
    • Digital
    • Strategy
    Your Previous Searches
      Recently Visited Pages

      Content added to saved items

      Saved items (0)

      Removed from saved items

      Saved items (0)

      Article

      What Is Agentic AI?

      The next wave moves beyond generative AI with proactive intelligent agents that work through steps toward a goal.

      Jue Wang, Anne Hoecker, and Chuck Whitten

      Article

      What Is Agentic AI?
      en

      What does agentic AI offer?

      • Goal-oriented approach: Comprehends a high-level goal and the AI agent’s defined role.
      • Multistep problem solving: Devises a plan to reach the goal.
      • Self-directed execution: Takes tactical action, working with other tools, applications, and workflows.
      • Adaptability: Flexibly handles trial-and-error and other changes.

      Is agentic AI a fad?

      Agentic AI is not new—academic researchers have been working on the topic for years. But interest has surged dramatically over the past year. This interest extends beyond hype, with strong engagement from developers and researchers. However, at this point most AI “agents” are rebranded features, early prototypes with limitations, or rules-based, simplistic agents. In 2025 we expect to see functional, scalable AI agents emerge across domains. Existing AI applications will become more powerful, and new ones will emerge.

      Where will we see true AI agents first?

      What barriers are hindering the adoption of agentic AI?

      • Generalization beyond narrow scopes: AI agents perform well in tightly defined workflows, less so in complex contexts.
      • Explanation of decisions: Agents are often “black boxes,” making it hard to validate decisions or fix errors.
      • Workflow training: If workflows are undocumented, agents are limited to information at hand to operate independently.
      • Cooperation among agents: Agents struggle to operate together without mature orchestration, architectures, and coordination.
      • Data and tooling: Agents cannot act without access to clean data and integrated tooling.

      How will agentic AI impact the workforce?

      • Productivity increases. People become AI supervisors rather than task executors.
      • Roles shift. Agents democratize technical skills, increasing the breadth of employee roles.
      • Decision making is redefined. Employee autonomy increases and decision cycles speed up.
      • Collaboration becomes critical. Agents expedite work, but it remains important to coordinate interactions among people.
      • Risk management expands. AI agents increase risk of unintended consequences, requiring new guardrails.

      What should businesses do to prepare for agentic AI?

      • Embed agents where ROI is greatest. Identify where vendor ecosystems, agentic AI technology, and your business intersect.
      • Pilot fast, iterate faster. The agentic phase is moving faster than previous AI waves; test and iterate faster.
      • Prepare data and tools. Set up agents for success so they can be rapidly adopted by your employees.
      • Be wary of standalone platforms. Pressure test agents’ connectors to other systems.
      • Become a learning organization. Encourage experimentation and foster a culture of continuous improvement.
      Authors
      • Headshot of Jue Wang
        Jue Wang
        Партнер, Silicon Valley
      • Headshot of Anne Hoecker
        Anne Hoecker
        Партнер, Silicon Valley
      • Headshot of Chuck Whitten
        Chuck Whitten
        Партнер, Dallas
      Contact us
      Related Industries
      • Технологии
      Related Consulting Services
      • Продвинутая аналитика
      • Digital
      How We Can Help
      • Artificial Intelligence
      Artificial Intelligence Insights
      Beyond AI Efficiency: A Conversation with Intuit’s Ivan Lazarov

      “Ultimately, we must be audacious enough to envision the impossible and bold enough to build it.”

      Read more
      Artificial Intelligence Insights
      Four Ways Leaders Can Make AI Redesigns Stick

      As companies redesign to scale AI, these four lessons help leaders ensure their organizations actually live the new operating model.

      Read more
      Технологии
      Why SaaS Stocks Have Dropped—and What It Signals for Software’s Next Chapter

      A sharp reset in valuations reflects AI-driven disruption, slowing retention, and a growing divide between incumbents and future winners.

      Read more
      Artificial Intelligence
      How Agentic AI Is Reshaping Customer Behavior in Italy and Europe

      As global AI use increases, the challenge lies in ensuring users are appropriately empowered by the technology.

      Read more
      Artificial Intelligence Insights
      The 2026 Retail Executive Agenda

      Here are letters to the C-suite to help strengthen strategy, catalyze collaboration, and expand value creation in the AI age.

      Read more
      First published in январь 2025
      Tags
      • Продвинутая аналитика
      • Технологии
      • Artificial Intelligence
      • Artificial Intelligence Insights
      • Bain Essentials
      • CIO Insights
      • Digital

      How We've Helped Clients

      Обеспечение устойчивости бизнеса Can Microchips Turbocharge Sustainability Improvement?

      Read case study

      Стратегия работы с клиентами и маркетинг Increased sales productivity frees selling time and saves millions

      Read case study

      Повышение эффективности деятельности Aggressively growing an IT service provider with a high-performance culture

      Read case study

      Хотите продолжить обсуждение?

      Мы помогаем мировым лидерам бизнеса решать самые сложные проблемы и находить наилучшие возможности. Работая вместе, мы добиваемся устойчивых положительных изменений и результатов.

      Bain Insights. Our perspectives on critical issues global businesses face in today's challenging environment, delivered monthly.

      *I have read the Privacy Policy and agree to its terms.

      Please read and agree to the Privacy Policy.
      Bain & Company
      Contact us Sustainability Accessibility Terms of use Privacy Modern Slavery Act Statement Cookie Policy Sitemap Log In

      © 1996-2026 Bain & Company, Inc.

      Contact Bain

      How can we help you?

      • Business inquiry
      • Career information
      • Press relations
      • Partnership request
      • Speaker request
      See all offices