Sobre James
Experiencia
James Yang is a partner in our Consumer Products, Retail and Strategy practices, based in Hong Kong.
With more than a decade of consulting and industry experience, James specializes in customer strategy, organization transformation, sales effectiveness and omnichannel redesign. His client portfolio spans sectors including grocery, apparel, wine and spirits, as well as consumer-facing sectors across Greater China and APAC.
He previously served as a partner in the retail and consumer goods practices of another top consulting firm.
He holds a B.S. in Biomedical Engineering from Northwestern University.
James is fluent in English, Mandarin Chinese and Cantonese.
Recent Insights
- “Unpacking Asia-Pacific Consumers’ New Love Affair with Sustainability,” Report, junio 03, 2022
- “Meet Asia-Pacific’s Sustainable Consumers,” Infographic, abril 19, 2022
- “Chinese Retail Must Adapt as Singles Day Matures,” Fortune, noviembre 10, 2021, Article
- “Defining Singles Day Success in 2021,” Webinar, octubre 26, 2021
- “China Retail: A New Definition of Singles Day Success ,” Retail Holiday Newsletter, octubre 19, 2021, Brief