Biografie James
Expertise
James Yang is a partner in our Consumer Products, Retail and Strategy practices, based in Hong Kong.
With more than a decade of consulting and industry experience, James specializes in customer strategy, organization transformation, sales effectiveness and omnichannel redesign. His client portfolio spans sectors including grocery, apparel, wine and spirits, as well as consumer-facing sectors across Greater China and APAC.
He previously served as a partner in the retail and consumer goods practices of another top consulting firm.
He holds a B.S. in Biomedical Engineering from Northwestern University.
James is fluent in English, Mandarin Chinese and Cantonese.
Recent Insights
- “Meet Asia-Pacific’s Sustainable Consumers,” Infografik, 19. April 2022
- “Chinese Retail Must Adapt as Singles Day Matures,” Fortune, 10. November 2021, Artikel
- “Defining Singles Day Success in 2021,” Webinar, 26. Oktober 2021
- “China Retail: A New Definition of Singles Day Success ,” Retail Holiday Newsletter, 19. Oktober 2021, Brief
- “Ten Trends Powering a New Stage in China’s Retail Evolution,” Infografik, 30. März 2021