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Domenico Azzarello

EMEA Regional Managing Partner, Paris

Expert on customer experience, loyalty and organization.

Sobre Domenico



  • Former managing partner of Bain France
  • Key proponent of our "Decision-Driven Organization" approach
  • Nearly two decades' firm experience

Domenico Azzarello is our EMEA regional managing partner, based in Paris.

He is responsible for shaping the strategy and leading the operations of our 21 offices, eight industrial practices, and six centers of competence across EMEA. He oversees the deployment of our plans, coordinates our regional activities and inspires our leadership and people to deliver enduring and sustainable results for our clients. 

Before assuming his current role in February 2019, Domenico spent five years as managing partner of our French team.

He is also a leader in our global Customer and Organization practices, as well as a core member of our TelecommunicationsMedia and Technology practices. He is also a key member of our global research team on loyalty and the Net Promoter System®.

Domenico has specific expertise in revenue growth, loyalty, customer experience improvement, and leading major corporate restructuring programs. These efforts have included the digital transformation of several global and regional tech/telco players, for which he redesigned the companies’ operations and tech infrastructure to deliver a reinvented customer experience.

Domenico is also an active contributor to our pro bono initiatives, focused on education and social entrepreneurship. 

Prior to joining the firm in 2002, he was one of the key founders of the European telecom practice at another global consulting firm.

In his personal time, Domenico sits on the board of the HEC Business School Foundation. He is fluent in Italian, English and French.

Bain partner Domenico Azzarello discusses "Who's responsible for employee engagement?"

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