How to stand out in Bain’s consulting recruiting process
How to stand out in Bain’s consulting recruiting process
A university recruiter shares what she looks for in candidates and how to prepare for case interviews with confidence
If you’re thinking about applying to Bain, you might be wondering: what actually makes someone stand out?
Alice Scully from Bain’s University Hiring team shares candid advice on interviews and how to approach the process with confidence, whether you’re coming from a business background or not.
We’re not looking for a perfect script; we’re looking for how you think, how you adapt, and how you show up.
Alice Scully
Recruiting Specialist
What distinguishes the strongest candidates in the recruiting process?
The candidates who stand out demonstrate strong academics alongside sharp analytical and communication skills. Beyond that, we look for evidence of initiative, leadership, and the ability to work effectively in teams.
What really differentiates candidates is how clearly and confidently they bring these qualities to life through their experiences.
We’re a results-driven and data-focused organization, so I always encourage candidates to highlight the results and impact of what they’ve done, whether that’s in extracurricular activities, university projects, or prior work experience.
Recruiter tip: Don’t just tell us your responsibilities. Show us what changed because you were involved.
What’s one common mistake you see candidates make during interviews?
A common mistake is trying to force-fit a pre-learned framework rather than fully engaging with the specific business problem in front of them.
We’re less interested in seeing a textbook structure and more interested in how candidates adapt their thinking to the context. Strong candidates display a clear thought process pause to structure their thinking, and tailor the approach to the situation rather than defaulting to something generic.
Be prepared to make hypotheses about which factors are most important and take a position supported by clear reasoning
Recruiter tip: Pause, structure your thinking, and talk us through your logic. We’re evaluating how you think, not the framework you memorized.

Oslo students connect with Bain consultants at a rooftop recruiting event.
What does Bain look for in candidates?
We’re not looking for specific industry experience – we’re looking for potential.
We consider applications from all degree types and subjects. Bain people are dynamic and entrepreneurial, thriving on early responsibility. You can demonstrate that through university projects, sports teams, part-time jobs, volunteering, research, or other extracurricular activities.
If you’ve taken ownership, shown initiative, and worked effectively in teams, that’s relevant.
Recruiter tip: You don’t need a business background. Focus on showing initiative, leadership, and teamwork in whatever experiences you’ve had.
How should candidates prepare for case interviews?
Start practicing early. Case interviews require a specific skill set, and giving yourself enough time allows you to build confidence without overwhelming your schedule. Practice case interviews out loud with classmates or peers and avoid practicing only with close friends to better simulate a real interview experience.
There are plenty of accessible resources, such as podcasts and YouTube videos, that you can fit around other commitments. If your university has a consulting society, that can also be a great way to find practice partners and stay motivated.
Recruiter tip: Focus on quality over quantity. Reflect on feedback and build consistency rather than cramming cases at the last minute.
Any advice for candidates who feel nervous?
Interviews are a great way for us to learn more about you, and for you to learn more about Bain. Our interviewers are excited to meet you and are not here to trick or mislead you — they were in your shoes not too long ago.
Most importantly, be yourself. We’re not looking for one specific type of person, and we want to get to know you throughout the process.
Recruiter tip: Treat the interview as a two-way conversation. We’re just as interested in you learning about Bain as we are in learning about you.