Skip to Content
  • Offices

    Offices

    North & Latin America
    • Atlanta
    • Austin
    • Bogota
    • Boston
    • Buenos Aires
    • Chicago
    • Dallas
    • Denver
    • Houston
    • Los Angeles
    • Mexico City
    • Minneapolis
    • Monterrey
    • Montreal
    • New York
    • Rio de Janeiro
    • San Francisco
    • Santiago
    • São Paulo
    • Seattle
    • Silicon Valley
    • Toronto
    • Washington, DC
    Europe & Africa
    • Amsterdam
    • Athens
    • Berlin
    • Brussels
    • Copenhagen
    • Dusseldorf
    • Frankfurt
    • Helsinki
    • Istanbul
    • Johannesburg
    • Kyiv
    • Lisbon
    • London
    • Madrid
    • Milan
    • Munich
    • Oslo
    • Paris
    • Rome
    • Stockholm
    • Vienna
    • Warsaw
    • Zurich
    Middle East
    • Doha
    • Dubai
    • Riyadh
    Asia & Australia
    • Bangkok
    • Beijing
    • Bengaluru
    • Brisbane
    • Ho Chi Minh City
    • Hong Kong
    • Jakarta
    • Kuala Lumpur
    • Manila
    • Melbourne
    • Mumbai
    • New Delhi
    • Perth
    • Shanghai
    • Singapore
    • Sydney
    • Tokyo
    See all offices
  • Alumni
  • Media Center
  • Subscribe
  • Contact
  • Global

    Select your region and language

    Global
    • Global (English)
    North & Latin America
    • Brazil (Português)
    • Argentina (Español)
    • Canada (Français)
    • Chile (Español)
    • Colombia (Español)
    Europe, Middle East, & Africa
    • France (Français)
    • DACH Region (Deutsch)
    • Italy (Italiano)
    • Spain (Español)
    • Greece (Elliniká)
    Asia & Australia
    • China (中文版)
    • Korea (한국어)
    • Japan (日本語)
  • Saved items (0)
    Saved items (0)

    You have no saved items.

    Bookmark content that interests you and it will be saved here for you to read or share later.

    Explore Bain Insights
  • Industries
    Main menu

    Industries

    • Aerospace & Defense
    • Agribusiness
    • Chemicals
    • Construction & Infrastructure
    • Consumer Products
    • Financial Services
    • Healthcare & Life Sciences
    • Industrial Machinery & Equipment
    • Media & Entertainment
      Industries
      Media & Entertainment
      • Media Lab
    • Metals
    • Mining
    • Oil & Gas
    • Paper & Packaging
    • Private Equity
      Industries
      Private Equity
      • Due Diligence
      • Exit Planning
      • Firm Strategy & Operations
      • Portfolio Value Creation
    • Social Impact
    • Retail
    • Technology
    • Telecommunications
      Industries
      Telecommunications
      • Capital Expenditure
      • Telco Digital Transformation
    • Transportation
    • Travel & Leisure
    • Utilities & Renewables
  • Consulting Services
    Main menu

    Consulting Services

    • Customer Experience
    • Sustainability
    • Innovation
    • M&A
    • Operations
    • People & Organization
    • Private Equity
    • Sales & Marketing
    • Strategy
    • AI, Insights, and Solutions
    • Technology
    • Transformation
  • Digital
  • Insights
    Main menu

    Insights

    • Industry Insights
    • Services Insights
    • Bain Books
    • Webinars
    • Bain Futures
    View all Insights
    Featured topics
    • Tariff Response
    • Artificial Intelligence
    • Thriving in Uncertainty
    • Executive Conversations
    • Macro Trends
    • M&A Report
    • Healthcare Private Equity Report
    • Paper & Packaging Report
    • Technology Report
    • CEO's Guide to Sustainability
    • CEO Insights
    • CFO Insights
    • COO Insights
    • CIO Insights
    • CMO Insights
    View all featured topics
  • About
    Main menu

    About

    • What We Do
    • What We Believe
    • Our People & Leadership
    • Client Results
    • Awards & Recognition
    • Global Affiliations
    Further: Our global responsibility
    • Sustainability
    • Social Impact
    • World Economic Forum
    Learn more about Further
  • Careers
    Main menu

    Careers

    • Work with Us
      Careers
      Work with Us
      • Find Your Place
      • Our Work Areas
      • Integrated Teams
      • Students
      • Internships & Programs
      • Recruiting Events
    • Life at Bain
      Careers
      Life at Bain
      • Blog: Inside Bain
      • Career Stories
      • Our People
      • Where We Work
      • Supporting Your Growth
      • Affinity Groups
      • Benefits
    • Impact Stories
    • Hiring Process
      Careers
      Hiring Process
      • What to Expect
      • Interviewing
    FIND JOBS
  • Offices
    Main menu

    Offices

    • North & Latin America
      Offices
      North & Latin America
      • Atlanta
      • Austin
      • Bogota
      • Boston
      • Buenos Aires
      • Chicago
      • Dallas
      • Denver
      • Houston
      • Los Angeles
      • Mexico City
      • Minneapolis
      • Monterrey
      • Montreal
      • New York
      • Rio de Janeiro
      • San Francisco
      • Santiago
      • São Paulo
      • Seattle
      • Silicon Valley
      • Toronto
      • Washington, DC
    • Europe & Africa
      Offices
      Europe & Africa
      • Amsterdam
      • Athens
      • Berlin
      • Brussels
      • Copenhagen
      • Dusseldorf
      • Frankfurt
      • Helsinki
      • Istanbul
      • Johannesburg
      • Kyiv
      • Lisbon
      • London
      • Madrid
      • Milan
      • Munich
      • Oslo
      • Paris
      • Rome
      • Stockholm
      • Vienna
      • Warsaw
      • Zurich
    • Middle East
      Offices
      Middle East
      • Doha
      • Dubai
      • Riyadh
    • Asia & Australia
      Offices
      Asia & Australia
      • Bangkok
      • Beijing
      • Bengaluru
      • Brisbane
      • Ho Chi Minh City
      • Hong Kong
      • Jakarta
      • Kuala Lumpur
      • Manila
      • Melbourne
      • Mumbai
      • New Delhi
      • Perth
      • Shanghai
      • Singapore
      • Sydney
      • Tokyo
    See all offices
  • Alumni
  • Media Center
  • Subscribe
  • Contact
  • Global
    Main menu

    Select your region and language

    • Global
      Select your region and language
      Global
      • Global (English)
    • North & Latin America
      Select your region and language
      North & Latin America
      • Brazil (Português)
      • Argentina (Español)
      • Canada (Français)
      • Chile (Español)
      • Colombia (Español)
    • Europe, Middle East, & Africa
      Select your region and language
      Europe, Middle East, & Africa
      • France (Français)
      • DACH Region (Deutsch)
      • Italy (Italiano)
      • Spain (Español)
      • Greece (Elliniká)
    • Asia & Australia
      Select your region and language
      Asia & Australia
      • China (中文版)
      • Korea (한국어)
      • Japan (日本語)
  • Saved items  (0)
    Main menu
    Saved items (0)

    You have no saved items.

    Bookmark content that interests you and it will be saved here for you to read or share later.

    Explore Bain Insights
  • Industries
    • Industries

      • Aerospace & Defense
      • Agribusiness
      • Chemicals
      • Construction & Infrastructure
      • Consumer Products
      • Financial Services
      • Healthcare & Life Sciences
      • Industrial Machinery & Equipment
      • Media & Entertainment
      • Metals
      • Mining
      • Oil & Gas
      • Paper & Packaging
      • Private Equity
      • Social Impact
      • Retail
      • Technology
      • Telecommunications
      • Transportation
      • Travel & Leisure
      • Utilities & Renewables
  • Consulting Services
    • Consulting Services

      • Customer Experience
      • Sustainability
      • Innovation
      • M&A
      • Operations
      • People & Organization
      • Private Equity
      • Sales & Marketing
      • Strategy
      • AI, Insights, and Solutions
      • Technology
      • Transformation
  • Digital
  • Insights
    • Insights

      • Industry Insights
      • Services Insights
      • Bain Books
      • Webinars
      • Bain Futures
      View all Insights
      Featured topics
      • Tariff Response
      • Artificial Intelligence
      • Thriving in Uncertainty
      • Executive Conversations
      • Macro Trends
      • M&A Report
      • Healthcare Private Equity Report
      • Paper & Packaging Report
      • Technology Report
      • CEO's Guide to Sustainability
      • CEO Insights
      • CFO Insights
      • COO Insights
      • CIO Insights
      • CMO Insights
      View all featured topics
  • About
    • About

      • What We Do
      • What We Believe
      • Our People & Leadership
      • Client Results
      • Awards & Recognition
      • Global Affiliations
      Further: Our global responsibility
      • Sustainability
      • Social Impact
      • World Economic Forum
      Learn more about Further
  • Careers
    Popular Searches
    • Agile
    • Digital
    • Strategy
    Your Previous Searches
      Recently Visited Pages

      Content added to saved items

      Saved items (0)

      Removed from saved items

      Saved items (0)

      How we can help

      Artificial Intelligence Consulting

      It’s time to build your business for an AI world. We help you discover AI’s potential at the intersection of strategy and technology, and embed AI in all you do. Let’s turn AI’s promise into performance.

      Artificial Intelligence Consulting
      • AI Consulting Services
      • Experience & Impact
      • Alliances & Partnerships
      • Insights
      • In The News
      • Our AI Experts

      For as long as artificial intelligence has helped businesses streamline how work gets done, we’ve been at the forefront—whether it’s defining AI frameworks for financial services clients, helping telcos establish responsible AI strategy, or embedding AI in our own digital tools. 

      While fast-moving AI adopters can establish a competitive advantage, they first must overcome inherent challenges—from building the right tech stack and managing the safe use of data, to training employees and ensuring output quality and proper tracking. 

      We combine business strategy and technical expertise to help you rethink your goals with AI in mind, then build the most high-value use cases from proof of concept to production. Our integrated team of industry and AI consultants, AI product managers and engineers, and key partners work together to propose strategies based on value, feasibility, risk, and differentiation—then deliver the solution’s tech stack, operating model, and talent strategy. Crucially, we ready your organization for AI adoption by strengthening internal capabilities, training your team, and implementing change management to ensure a smooth transition.

      With our fingers on the pulse of the evolving AI landscape, we understand the technology’s untapped potential and its risks—and how to manage both responsibly. Our technical expertise and experience collaborating closely with early movers can help you kickstart your journey and achieve sustained success.

      AI Consulting Services

      AI Consulting Services

      Across industries, we’re helping clients strategically consider and implement use cases to improve efficiency, customer retention, and time-to-market.

      Financial services

      Customer service chatbots, wealth advisor intelligent assistants, and personalized marketing content generation

      Telecom and media

      Contact center automation/chatbots, intelligent assistants for network engineers, and media and gaming content generation

       

      Retail

      Contact center and chatbots, e-commerce content generation and analytics, and store ops intelligent assistants

       

      Healthcare

      Clinical development patient/investigator communication, compliance document generation, and sales rep and clinician intelligent assistants

      Industrials and TCS

      B2B sales rep intelligent assistants, customer service/support automation, product virtual assistant features, and R&D

      Our AI Experience & Impact

      The first company to engage with our OpenAI alliance, The Coca-Cola Company used a buzzworthy campaign to spark a two-way dialogue with consumers. “Create Real Magic” combined ChatGPT and DALL-E into a first-of-its kind platform that offered a canvas for AI-fueled experimentation.

      Digital creatives were invited to tap into iconic assets from the The Coca-Cola Company's archives to generate original artwork to be displayed in New York’s Time Square and London’s Piccadilly Circus. By blending customer activation, stakeholder engagement, and public relations, the campaign elevated the company’s world-class brands, marketing, and consumer experiences—and kickstarted its journey with generative AI.

      French multinational retailer Carrefour has improved its customer and employee experience with three innovative tech solutions based on ChatGPT technology. Its natural-language, GPT-4-enabled chatbot, Hopla, drives a seamless e-commerce experience on carrefour.fr. Connected to the site’s search engine, the advice robot retrieves customer-specific preferences, offering them smart guidance on food selection based on budget, quantities, dietary restrictions, and more.

      In its journey toward becoming a “Digital Retail Company,” Carrefour is also exploring other customer-facing generative AI use cases as well as internal applications. It’s using the technology to enrich more than 2,000 product sheets and to streamline everyday tasks in internal purchasing processes.

      When a leading insurance company recognized that consumer needs and buying habits were continually shifting, it began to strategically re-think how analytics could reshape its customer experience.  Harnessing the power of artificial intelligence, we helped the company apply machine-learning algorithms against its data to continually refine predictions about which product a customer was likely to buy next. To support that analysis, we created a comprehensive data lake, integrating 20 databases into a system that contained a rich 10-year history of client and external data. After seeing promising results, InsuranceCo locked in the internal capabilities needed to scale its new analytics expertise across the organization.

      Results:

      • 25% potential boost in revenue
      • 10x improvement in marketing performance
      • The Coca-Cola Company
      • Carrefour
      • InsuranceCo

      The first company to engage with our OpenAI alliance, The Coca-Cola Company used a buzzworthy campaign to spark a two-way dialogue with consumers. “Create Real Magic” combined ChatGPT and DALL-E into a first-of-its kind platform that offered a canvas for AI-fueled experimentation.

      Digital creatives were invited to tap into iconic assets from the The Coca-Cola Company's archives to generate original artwork to be displayed in New York’s Time Square and London’s Piccadilly Circus. By blending customer activation, stakeholder engagement, and public relations, the campaign elevated the company’s world-class brands, marketing, and consumer experiences—and kickstarted its journey with generative AI.

      French multinational retailer Carrefour has improved its customer and employee experience with three innovative tech solutions based on ChatGPT technology. Its natural-language, GPT-4-enabled chatbot, Hopla, drives a seamless e-commerce experience on carrefour.fr. Connected to the site’s search engine, the advice robot retrieves customer-specific preferences, offering them smart guidance on food selection based on budget, quantities, dietary restrictions, and more.

      In its journey toward becoming a “Digital Retail Company,” Carrefour is also exploring other customer-facing generative AI use cases as well as internal applications. It’s using the technology to enrich more than 2,000 product sheets and to streamline everyday tasks in internal purchasing processes.

      When a leading insurance company recognized that consumer needs and buying habits were continually shifting, it began to strategically re-think how analytics could reshape its customer experience.  Harnessing the power of artificial intelligence, we helped the company apply machine-learning algorithms against its data to continually refine predictions about which product a customer was likely to buy next. To support that analysis, we created a comprehensive data lake, integrating 20 databases into a system that contained a rich 10-year history of client and external data. After seeing promising results, InsuranceCo locked in the internal capabilities needed to scale its new analytics expertise across the organization.

      Results:

      • 25% potential boost in revenue
      • 10x improvement in marketing performance

      Winning with AI: Explore the stories

      Featured AI Alliances and Partnerships

      Featured AI Alliances and Partnerships

      OpenAI_logo_Black.png

      Harness the power of generative AI to transform your business

      Learn More

      Microsoft.png

      Build and deploy AI applications faster, more effectively, and at scale

      Learn More

      Our AI Insights

      Розничная торговля
      The 2026 Retail Executive Agenda
      Here are letters to the C-suite to help strengthen strategy, catalyze collaboration, and expand value creation in the AI age.
      Retail Holiday Newsletter
      Здравоохранение
      How Life Sciences Leaders Are Widening the AI Capability Gap
      Most pharma and medtech companies agree that a strong data foundation is table stakes. Few invest equally in the behaviors needed to move from pilots to adoption.
      Snap Chart
      Продвинутая аналитика
      What Business Leaders Need to Know About AI Sovereignty
      Aligning business strategy with national AI priorities is necessary to compete and scale.
      Brief
      Общественный и государственный сектор
      The Rise of the Canadian Venture Scientist
      This is Canada’s moment to turn AI pioneers into venture builders.
      Brief
      SEE MORE

      In The News

      • Press release

        e-Conomy SEA 2025 report: ASEAN’s digital economy poised to surpass $300 billion in GMV by 2025, fueled by 7.4x GMV and 11.2x revenue growth in a decade

        Press release

        • Финансовые услуги
        • 11.11.2025
      • Press release

        Bain & Company forms strategic partnership with Dr. Andrew Ng to accelerate AI transformation for clients worldwide

        Press release

        • Продвинутая аналитика
        • 15.07.2025

      Our AI Experts

      Headshot of Florian Mueller

      Florian Mueller Партнер Munich

      Headshot of Corrie Carrigan

      Corrie Carrigan Партнер Denver

      Headshot of Richard Fleming

      Richard Fleming Партнер Sydney

      Headshot of Bhavi Mehta

      Bhavi Mehta Партнер New York

      Headshot of Todd Papaioannou

      Todd Papaioannou Партнер Silicon Valley

      Headshot of Eric Sheng

      Eric Sheng Партнер Silicon Valley

      Headshot of Lucas Brossi

      Lucas Brossi Партнер São Paulo

      Хотите продолжить обсуждение?

      Мы помогаем мировым лидерам бизнеса решать самые сложные проблемы и находить наилучшие возможности. Работая вместе, мы добиваемся устойчивых положительных изменений и результатов.

      Bain Insights. Our perspectives on critical issues global businesses face in today's challenging environment, delivered monthly.

      *I have read the Privacy Policy and agree to its terms.

      Please read and agree to the Privacy Policy.
      Bain & Company
      Contact us Sustainability Accessibility Terms of use Privacy Modern Slavery Act Statement Cookie Policy Sitemap Log In

      © 1996-2026 Bain & Company, Inc.

      Contact Bain

      How can we help you?

      • Business inquiry
      • Career information
      • Press relations
      • Partnership request
      • Speaker request
      See all offices