Data Specialist, CRM & Marketing Enablement

Company Overview

Bain & Company is one of the top management consulting firms in the world that helps the world’s most ambitious change makers define the future. 
 Across 65 cities in 40 countries, we work alongside our clients as one team with a shared ambition to achieve extraordinary results, outperform the competition, and redefine industries. We complement our tailored, integrated expertise with a vibrant ecosystem of digital innovators to deliver better, faster, and more enduring outcomes. 

The firm established several functions in the Indian market early 2000s and its remit across functions has expanded over time. Since 2019, these functions have become part of Global Business Services (GBS). Global Business Services (GBS) is a network of five interconnected business-function hubs across India, Poland, Malaysia, Mexico and Portugal, serving Bain globally to run our business, support other functions, and help drive innovation internally. We are over 1000 business professionals – serving functions in operations, HR, finance, legal, tech, marketing, research, and data analytics – who support our offices globally.  Our mantra of “shared innovation, seamless execution,” underpinned by a passion for results, teamwork, and creativity, helps Bain stay at the top of our game operationally.

WHAT MAKES US A GREAT PLACE TO WORK

We are proud to be consistently recognized as one of the world’s best places to work. We are currently the top ranked consulting firm on Glassdoor’s Best Places to Work list and have earned the #1 overall spot a record seven times.
   
Extraordinary teams are at the heart of our business strategy, but these don’t happen by chance. They require intentional focus on bringing together a broad set of backgrounds, cultures, experiences, perspectives, and skills in a supportive and inclusive work environment. We hire people with exceptional talent and create an environment in which every individual can thrive professionally and personally.

POSITION SUMMARY

We are seeking a Data Specialist to join Bain’s CRM and Data Quality team, supporting the marketing objectives of our global Private Equity practice. This role sits at the intersection of data quality, automation, and emerging technology, ensuring that the data powering our commercial engagement is accurate, scalable, and continuously improving.

You will not only maintain data integrity—you will help modernize how CRM data is sourced, enriched, validated, and scaled through automation and AI-enabled workflows. This role is ideal for someone who combines strong data fundamentals with a builder’s mindset and curiosity for applying new technologies.

WHO YOU’LL WORK WITH

You will work within Bain’s global CRM and Data Quality team and collaborate closely with Marketing, Analytics, and Technology Centers of Excellence. You’ll partner across regions in a highly collaborative environment to design scalable data solutions that enable smarter targeting, improved audience coverage, and more effective marketing execution.

WHAT YOU’LL DO

Own and elevate CRM data quality

• Manage and enhance contact- and account-level data quality within Bain’s CRM ecosystem
• Establish and uphold data standards for accuracy, completeness, compliance, and freshness
• Identify data gaps and proactively drive improvement initiatives

Build scalable data sourcing and enrichment solutions

• Design and implement automated workflows for data sourcing, ingestion, validation, and refresh
• Partner with web scraping and data engineering teams to reduce manual processes
• Prototype and deploy AI- or agent-based solutions to improve enrichment, deduplication, and validation

Increase transparency and actionable insight

• Develop dashboards (e.g., Tableau) to provide visibility into data quality, coverage, and usage
• Translate data gaps into actionable recommendations to improve marketing targeting and engagement

Drive continuous innovation

• Evaluate emerging tools and technologies to improve CRM data processes
• Contribute to a roadmap that shifts data quality from reactive cleanup to proactive, automated management

ABOUT YOU

• 3–6+ years of experience in data management, CRM operations, marketing data, or analytics
• Strong SQL skills; proficiency in Python or similar scripting language preferred
• Experience working with CRM platforms (e.g., Salesforce)
• Familiarity with data enrichment tools and public data sourcing
• Experience building dashboards in Tableau or similar BI tools
• Comfortable experimenting with automation, AI tools, or agent-based workflows
• Detail-oriented, with strong systems thinking and a bias toward scalable solutions