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      Infographic

      Seven Reasons There’s a B2B Buy-Sell Gap on Sustainability

      Why is the chasm growing between buyers and sellers? Our survey of 500 companies across industries and countries offers some clues.

      By Torsten Lichtenau and Jamie Cleghorn

      Infographic

      Seven Reasons There’s a B2B Buy-Sell Gap on Sustainability
      en
      Read more

      How to Master the Art of Selling Sustainability

      Our survey of 500 B2B buyers and sellers shows a widening chasm on sustainability. A new industrial sales model is needed to close this buy-sell gap.

      EXPLORE THE FULL REPORT
      Authors
      • Headshot of Torsten Lichtenau
        Torsten Lichtenau
        Partner, London
      • Headshot of Jamie Cleghorn
        Jamie Cleghorn
        Partner, Chicago
      First published in setembro 2024
      Tags
      • Advanced Manufacturing & Services
      • Chemicals
      • Climate Change
      • Commercial Excellence
      • Customer Experience
      • Sustainability

      How We've Helped Clients

      A Manufacturer Catalyzes Growth with Sales Plays

      See more related case studies

      An Airline Transforms with Test-and-Learn

      See more related case studies

      An Integrated Sales and Operations Model Spurs Organic Above-market Growth

      See more related case studies

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