Manager, Digital Marketing Campaigns

WHAT MAKES US A GREAT PLACE TO WORK

We are proud to be consistently recognized as one of the world’s best places to work. We are currently the top ranked consulting firm on Glassdoor’s Best Places to Work list and have earned the #1 overall spot a record seven times. Extraordinary teams are at the heart of our business strategy, but these don’t happen by chance. They require intentional focus on bringing together a broad set of backgrounds, cultures, experiences, perspectives, and skills in a supportive and inclusive work environment. We hire people with exceptional talent and create an environment in which every individual can thrive professionally and personally.

WHO YOU’LL WORK WITH

You’ll partner closely with our Market Reputation teams across global offices and Talent Acquisition stakeholders to expand executive reach and attract top-tier talent. You’ll also collaborate with cross-functional teams and contribute to our Paid Digital Center of Excellence (CoE), helping shape best practices and elevate performance across campaigns.

WHERE YOU’LL FIT WITHIN THE TEAM

In this temporary 6 month maternity coverage role, you’ll lead the strategy, oversight, and optimization of global paid digital marketing campaigns. You’ll step into an in-flight program, providing continuity while driving measurable impact and aligning digital strategy with business priorities. This role requires a strategic, hands-on leader who can quickly assess, optimize, and scale campaigns in a fast-paced, global environment.

WHAT YOU’LL DO

Paid Media Strategy & Campaign Ownership

• Lead the strategy, oversight, and optimization of global paid digital campaigns, primarily on LinkedIn, with additional execution across Display, Demandbase, Google Ads, Meta, and direct publisher partnerships
• Develop campaign plans, including audience strategy and platform execution aligned to business objectives
• Oversee campaign budgets, forecasting, and vendor management
• Ensure strong execution standards across in-flight campaigns, stepping in to assess and optimize performance where needed

Stakeholder Engagement & Cross-Functional Alignment

• Serve as the paid media lead for Market Reputation and Talent Acquisition teams
• Ensure strategic alignment and clear prioritization across global stakeholders
• Confidently represent paid digital strategy, delivering clear recommendations and performance updates
• Drive cross-regional coordination and maintain continuity across teams

Performance, Measurement & Strategic Insights

• Lead cross-platform performance analysis and translate results into actionable insights
• Synthesize data into clear narratives that inform investment decisions and future strategy
• Reinforce best practices in measurement and reporting across campaigns

Operational Excellence & Team Leadership

• Maintain strong campaign governance, workflows, and execution standards using tools such as Trello and Kapost
• Mentor and support junior team members to ensure high-quality execution
• Contribute to the Paid Digital Center of Excellence by reinforcing best practices and identifying opportunities to improve performance and efficiency

ABOUT YOU

Required Qualifications

• Proven ability to lead multiple concurrent global digital campaigns end-to-end, aligning strategy, execution, and measurement to business objectives
• Strong experience translating performance data into strategic recommendations and business insights
• High degree of ownership with strong prioritization and decision-making skills in fast-paced, matrixed environments
• Deep expertise across paid media platforms including LinkedIn Ads, Meta, Google Ads, and direct publisher partnerships
• Experience managing workflows and campaign execution using project management tools (e.g., Trello, Kapost)
• Demonstrated ability to mentor and guide junior team members

Preferred Qualifications

• Experience contributing to annual or multi-quarter media planning and budget forecasting
• Background working in a global, matrixed organization
• Exposure to brand and reputation campaigns in addition to performance marketing
• Ability to quickly assess and optimize existing campaign portfolios

This role follows a hybrid model, requiring in-office presence at least 2 days per week in our Chicago office

U.S. Compensation Information

Compensation for this role includes base salary, annual discretionary performance bonus, 401(k) plan with an annual employer contribution based on years of service and Bain’s best-in-class benefits package.

Some local governments in the United States require a good-faith, reasonable salary range to be included in job postings for open roles. The estimated annualized compensation for this role is as follows:

• In Illinois, the good-faith, reasonable annualized full-time salary range for this role is between $109,500 – $131,500; placement within this range will vary based on several factors including, but not limited to experience, education, and skill level
• Annual discretionary performance bonus
• This role may also be eligible for other elements of discretionary compensation
• 4.5% 401(k) company contribution, fully vested upon start

Bain & Company's comprehensive benefits program includes:

• 100% employer-paid medical, dental, and vision premiums for employees
• Generous paid time off, including parental leave and holidays
• Paid life and long-term disability insurance
• Annual fitness reimbursements