Miroslav Lazic

Miroslav Lazic has a focus on digital transformation. With over 15 years of experience in the consulting and digital industry, his focal point is the transformation of digital business models. In particular, he works with companies in the consumer goods, retail, healthcare and industrial goods sectors. 

Miroslav is an expert in developing products and services based on technology-enabled digital business models, as well as in the design and implementation of the associated IT transformation process. 

In previous positions, Miroslav coordinated the interface between digital transformation and the consumer goods industry at a leading management consultancy, among other things. 

Miroslav Lazic holds a Ph.D. in Business Administration and a Diploma in Business Information from the University of Mannheim.