We have limited Portuguese content available. View Portuguese content.

Case study

Converting complainers into more profitable customers

The most profitable customers were generating a disproportionate share of complaints for our financial services client. Bain recommended the company transform the overall customer experience for its multi-line customers.

  • min read

The Story

The Situation

Multi-line customers are the most profitable and the most loyal, but they tend to generate a disproportionate share of complaints.

 

Our Approach

Bain analyzed the typical multi-line customer's problems and difficulties with resolution.

 

Our Recommendations

Bain recommended that FinCo* transform the multi-line customer experience.

 

The Results

Existing customers will choose FinCo for more of their needs.

 

* We take our clients' confidentiality seriously. While we've changed their names, the results are real.

Quer saber mais?

Ajudamos líderes do mundo todo a lidar com desafios e oportunidades cruciais para suas organizações. Juntos, criamos mudanças e resultados duradouros.