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      Brief

      The new growth challenge in Asian financial services

      The new growth challenge in Asian financial services

      As the race to win the hearts and wallets of consumers in Asia heats up, financial services companies still face an uphill climb.

      By Edmund Lin, Gary Turner, Scott Tanner, Oliver Stratton, Sunny Yi and Shinji Yamamoto

      • min read

      Brief

      The new growth challenge in Asian financial services
      en

      As the race to win the hearts and wallets of consumers in Asia heats up, financial services companies still face an uphill climb: These organizations are alienating customers and undermining consumer loyalty across Asia and Australia, according to recent surveys of consumers in the regions. The findings of that study, commissioned by Bain & Company, held true in sector after sector. From retail banking and mortgage lending to credit-card issuers and every variety of insurance, these companies are stunting their best prospects for growth.

      Download PDF

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