Bain uses cookies to improve functionality and performance of this site. More information can be found in our Privacy Policy. By continuing to browse this site, you consent to the use of cookies.

The Financial Times

Chinese bloggers bridge the gap between brands and buyers

  • May 15, 2017
  • min read

The Financial Times

Chinese bloggers bridge the gap between brands and buyers

According to Bain & Company, in 2016 Chinese shoppers were responsible for 30 per cent of luxury purchases, more than any other nationality.