The retail world—with its relentless big bets on trends and timing—has never been a haven for the faint of heart. Add digital disruption, new business models and increasing consumer expectations to the mix and sustained, profitable growth becomes even more challenging. Bain Future of Retail solutions help retailers across all sectors—from grocery, luxury and apparel to restaurants, travel & leisure and more—develop and implement tailored strategies that address today’s challenges and tomorrow’s opportunities.


What We Do

What We Do

Bain provides a robust and integrated suite of retail solutions that span strategy, operations, brand management, customer experience, and more. They include:


Bain can help you define and refine your strategy and develop the corporate and brand capabilities you need to execute on your future vision. We do this through:

Bain Radar 360 Strategy®, our unique "today forward, future back" approach that enables you to achieve quick wins today as you chart the right course to win in the future.

Ecosystem strategy, applying a tailored approach to defining and building your retail ecosystem, creating new growth platforms and boosting customer loyalty.

M&A and post-merger integration, two disciplines in which Bain holds an industry-leading position; our deep expertise will ensure you achieve the full anticipated value from deals, and don't stumble during the all-important integration phase.

Our advanced analytics and Big Data expertise, turning your data into a competitive weapon, unlocking key insights about your customers and ensuring that your strategy is truly data-driven, so you achieve the best possible business outcomes.

IT and technology strategy, helping you develop the right platforms and infrastructure to support and execute on your ambition.

We work with you to build the dynamic capabilities that will enable you to deliver the outstanding (and previously unimaginable) customer experiences that will propel your growth. Our services include:

Brand growth strategy , our innovative approach to determining where to play and how to win by viewing your business through two critical lenses: your customers and your brand.

Shopper journey & episode redesign, creating superior customer experiences, customized for retail environments. 

Customer loyalty and enhanced customer relationships, supported by a range of diagnostic and test-and-learn tools, digital marketing, pricing and account management expertise, and the Net Promoter SystemSM.

Marketing excellence, with a particular focus on optimizing your digital marketing strategy and capabilities.


Retailers face a tough balancing act: Deliver inspiring and seamless experiences across the digital and physical worlds while remaining cost-effective and focused on sustainability and continual improvement. We can help you hone your operational efficiency with:

Customer-led Category Management, helping you grow your categories through innovation, localization and offer simplification, all rooted in data-driven insights on shoppers' needs.

Pricing and promotion optimization, ensuring that you set and get the right price, every time.

Advanced Retail Buying, our proprietary method for unlocking the value of your data so you can grow categories while reducing costs.

Retail Cost Transformation, a tailored solution that will enable you to channel more investment to the initiatives that support growth.

Store Operations, helping you transform your frontline activities to enhance the customer experience while optimizing costs.

Supply Chain EdgeSM, our unique methodology that turns your supply chain into a competitive weapon.


Enhance your team’s skills and reimagine your entire way of working, to ensure that you remain out front in a dynamic and highly competitive retail environment. Bain can help you build world-class internal capabilities with:

Agile Enterprise, a proven way to quickly solve complex challenges in any part of your organization.

Bain Operating Model, our time-tested approach to clarifying where and how work gets done.

Leadership and talent development, supported by dedicated Bain teams that know how to embed critical skills within your organization, from the front lines to the C-suite, so you continue to build on your successes.

Transformation program delivery, our proven, structured methodology for putting you on track to create sustained value, whether you need a modest restructuring or a complete turnaround.

Our Team

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How We Work

How We Work

We help companies become more successful by identifying where and how to build the most value. We assist them in growing store networks, localizing assortments, building omnichannel capabilities, launching new formats or improving cost positions, to name just a few.

Bain experts combine deep retail industry expertise with experience in all major regions and functional areas. They bring an external, practical perspective to industry challenges and opportunities using proven tools and rigorous, fact-based analysis. Our teams collaborate with clients to develop common objectives, define roles and responsibilities, propose recommendations and implement solutions.

Bain's Private Equity group also has extensive experience in equity investments and in strategies for managing portfolios of businesses in the retail industry.

Client Results

Bain Radar 360 Strategy® is a registered trademark and VantageSM and EdgeSM are service marks of Bain & Company, Inc. Net Promoter SystemSM is a service mark of Bain & Company, Inc., Satmetrix Systems, Inc. and Fred Reichheld.​

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We work with ambitious leaders who want to define the future, not hide from it. Together, we achieve extraordinary outcomes.

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