With Whole Foods in the Cart, Amazon Now Faces the Hard Part - Bain & Company

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The Wall Street Journal

With Whole Foods in the Cart, Amazon Now Faces the Hard Part

  • June 19, 2017
  • min read

The Wall Street Journal

With Whole Foods in the Cart, Amazon Now Faces the Hard Part

Making sure fresh groceries stay that way through transit is challenging yet crucial for attracting shoppers. “It’s really the fresh categories such as produce and meat that are driving people’s decision of where to shop,” said Kent Knudson, a partner with Bain & Company.