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Retail Briefing: The North Face takes a stab at a ‘retail lab’

Retail Briefing: The North Face takes a stab at a ‘retail lab’

The North Face has thousands of retail outlets across the world – including third-party retailers, stores and outlets – but right now, all eyes are on just one.

  • 2018년11월20일
  • 읽기 소요시간

DigiDay

Retail Briefing: The North Face takes a stab at a ‘retail lab’

Amazon rules: According to holiday data from Bain & Company, Amazon could control between 45 and 50 percent of all online sales this holiday season. On high-traffic days like Black Friday, Amazon has a 16 percent online conversion rate, which is nine times that of other major retailers surveyed.

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