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How to Find Cloud-Ready Channel Partners

Our Partner Sonar database enables tech vendors to find the partners they need to extend their cloud and SaaS-based capabilities

How to Find Cloud-Ready Channel Partners
Bain's Partner Sonar database enables tech vendors to find the partners they need to extend their cloud and SaaS-based capabilities

Our Partner Sonar database enables tech vendors to find the partners they need to extend their cloud and SaaS-based capabilities. It's a proprietary asset we make available as part of our channel sales optimization solution.

As Software as a Service (SaaS) captures the growth in software, independent software vendors (ISVs) are seeking channel partners with advanced cloud capabilities. But it’s challenging to know which channel partners can make the transition, let alone find the highly cloud-focused ones. 

Partner Sonar can help develop a short list of cloud-focused partners across the channel spectrum. Employ it to find cloud-focused partners across regions or in any of more than 80 specific countries. 

Authors
  • Executive Vice President, Silicon Valley
  • Partner, Austin
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