Jason Barro is a partner based in Bain & Company's New York office. He is a leader in Bain's Customer Strategy & Marketing practice, specializing in the Net Promoter System® and customer-driven transformations. He is also the lead partner and founder of NPS Prism, Bain’s customer experience benchmarking service that provides actionable insights to grow loyalty and sales.
He has more than 14 years of consulting experience with Bain.
Jason has extensive experience leading customer transformations across a wide range of industries, including media, cable, retail, banking, credit cards, restaurants and healthcare. He has advised both business-to-consumer and business-to business companies.
Prior to joining Bain in 2004, Jason was an assistant professor of business administration at Harvard Business School from 1999-2004, where he performed research and taught courses on microeconomics, corporate governance and health economics.
Jason earned his PhD, Masters and Bachelor of Arts degrees in economics from Harvard University.