Georgina de Rocquigny

파트너,

Hong Kong

Georgina

Georgina de Rocquigny is a member of our Innovation & Design team.

She brings 20 years’ experience in brand and innovation strategy, consumer insights, customer experience and management consulting to help companies define and build their paths to growth.

Originally from South Africa, Georgina has lived in Barcelona, London, New York and Hong Kong, developing brand, marketing and innovation strategies for Fortune 500 firms.

Prior to joining Bain, Georgina founded and ran a brand strategy & design consulting firm working with leading brands in financial services, luxury and media.

Before then, she was the Regional Planning Director for Exxon Mobil across APAC at DDB where she led their brand and advertising strategy, marketing planning and communications.

Georgina was also a management consultant at a global brand strategy and innovation firm, working with leading automotive, telecommunications, financial services, FMCG and spirits firms to re-position their brands and define their innovation strategies.

Georgina holds an MBA and bachelor’s degree in business administration from ESADE, Barcelona.

 

베인에 궁금하신 점이 있으신가요?

베인은 주저 없이 변화를 마주할 줄 아는 용감한 리더들과 함께합니다. 그리고, 이들의 담대한 용기는 고객사의 성공으로 이어집니다.