Senior Expert II
Emma Zumsen is a senior expert II for FRWD®, based in Minneapolis.
A seasoned leader of brand and integrated strategy development, Emma focuses on driving meaningful business impact and success through deep strategic planning and media expertise.
Her recent engagements have involved the Elements of Value®, communications planning, e-commerce and holistic marketing planning.
Emma’s experience includes 15 years across brand strategy and digital media, primarily on the agency side. Her client portfolio spans industries, with emphases on the consumer products, retail and insurgent brand strategy spectra.
She holds a B.S. in Political Science and a B.A. in Studio Art from Carleton College. A passionate chef, she also holds a culinary degree in baking and pastry arts from the New England Culinary Institute.