Bain utilise des cookies pour améliorer la fonctionnalité et la performance de ce site. En poursuivant votre navigation suce site, vous acceptez l’utilisation des cookies. Pour plus d’informations, veuillez-vous référer à notre politique de confidentialité

We have French content available. View French site.

Josef Rieder

Principal, Advanced Analytics Group, Munich

À propos de Josef

Josef Rieder is a principal in our Advanced Analytics Group, located in our Munich office.

Josef leads a team of marketing science and advanced analytics experts across our EMEA offices. His broad methodological expertise allows him to advise Bain case teams and clients with strategic segmentations, branding, product development, pricing optimization, marketing effectiveness and customer experience analyses – using a variety of different data sources, such as customer databases, primary research, behavioral data and social media.

To accomplish these tasks, Josef and his team apply a series of advanced analytics tools, including latent class analysis, conjoint, complex driver and predictive models and other types of simulations and optimizations.

In addition to supporting our client work, Josef has contributed to numerous conference presentations.

Prior to joining Bain in 2006, Josef spent seven years working for marketing research firms with a strong analytical focus.

Recent Insights

Vous souhaitez continuer cette conversation ?

Nous aidons des dirigeants du monde entier à matérialiser des impacts et des résultats pérennes et créateurs de valeur dans leurs organisations.