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Video

Michael Short: Unconventionals in a Complex Price Environment

Onshore companies in the US need to be nimble to be competitive.

  • April 02, 2015

Video

Michael Short: Unconventionals in a Complex Price Environment

US onshore companies have needed to be agile and cooperative across functions in order to compete successfully. The drop in oil prices has made this even more apparent. In this short video, Bain Principal Michael Short explains what companies need to do to weather the storm effectively and to emerge as strong competitors once prices rebound.

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